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Latitude in the news, News feed Date: 09 March, 2026

IN THE MEDIA: Latitude Features In The San Francisco Examiner

IN THE MEDIA: Latitude Features In The San Francisco Examiner

Thank you to the San Francisco Examiner for featuring Latitude in a recent article exploring how global mobility planning is evolving among Bay Area families.

In the piece “Bay Area Residents Are Quietly Building a Second Home Base Abroad”, Latitude Managing Partner Christopher Willis discusses how residence and citizenship planning has moved beyond niche wealth planning and into the mainstream.

“In much the same way investors diversify financial portfolios, families are diversifying jurisdictional exposure to ensure flexibility, stability, and durable optionality across borders.”

The article explores how many internationally active families are approaching global mobility the same way they approach financial portfolios: through diversification across jurisdictions.

Here’s an excerpt:

Bay Area Residents Are Quietly Building a Second Home Base Abroad

A growing number of affluent San Franciscans are adding something new to their balance sheets: a second country. What was once the domain of ultra-high-net-worth dynasties has moved into the mainstream of wealth planning, according to Latitude Group, which advises high net worth clients on global residency programs.

“Historically, residence and citizenship programs were primarily used by ultra-high-net-worth families and multi-generational family offices focused on legacy structuring and succession planning,” said Chris Willis, a Managing Partner at Latitude. “That segment remains very active today. Family offices continue to view alternative residence and citizenship as a structural component of long-term risk management, particularly in light of geopolitical volatility.”

But today’s demand looks different. As a result, Latitude is hosting a public event locally in San Francisco on March 12 in response to the growing interest from those looking to invest in global residency. The firm’s experts will host a discussion on what goes into a golden visa or citizenship by investment program and how to pursue one.

“Interest spans first-generation wealth creators, entrepreneurs, professionals, retirees, and families who are thinking about long-term security and opportunity for their children,” Willis said. “This is no longer a niche strategy reserved for the ultra-wealthy. It has become increasingly mainstream among affluent Americans.”

Click here to read the full article.

IN THE MEDIA: Latitude Features In The San Francisco Examiner

Date: 09 March, 2026

Posted in: Latitude in the news, News feed